RG+CO. Blog
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Data Over Drama: Non-Negotiable Alert
I’m NOT talking about your GCI or sales volume. These are vanity metrics. Don't be that agent but also....don't worry if you were that agent. I was totally that agent and then I realized those numbers didn't matter AT ALL.
Working Well with Real Estate Agents on the Other Side of a Transaction
Successful transactions often rely on effective collaboration between the agents representing both the buyer and the seller. Establishing a positive working relationship with the real estate agent on the other side of a transaction can lead to…
The Negative Effects of Burnout in the Real Estate Industry
Real estate is a crazy business. The industry is known for its fast-paced nature, high demands, and constant pressure to perform. What few people talk about is how much we absorb from the human interaction portion of our jobs and how that can take a toll on us…
How Work-Life Balance Impacts Your Well-being and Productivity
This may have been one of the greatest life lessons that I learned in my 40s. I wish I had learned sooner. Achieving a healthy work-life balance is not even an option in my eyes. Life is hard and short. I heard the best thing on a podcast a while ago and it really stuck with me. It was- Own Your Day. Are you owning your day?
Benefits of Working with a Coach
Working with the right real estate coach can be a game-changer for your career. Being immersed in the day-to-day of running a successful real estate team and selling 80-100 houses a year, I know a few things. Training and watching agents around me succeed fuels me…
Building A Successful Real Estate Team
Data shows that there are actual health benefits of working in a team environment. Teams can be two people or twelve people. There are a few principles that apply regardless of the team size. I personally can’t think of any other way to work in real estate but it’s not for everyone!
Principles for Making the Right Hire
Brokers, do you have a system in place for hiring? No? Don’t worry; we’ve got you covered! We love this simple guide as a starting point when you are looking to hire for any position in your business
I Can Make It Happen Overnight
Being internet famous did not make anyone a great real estate agent! But by making INTENTIONAL decisions in your business, working hard, and understanding that you have to work on your business, not just in your business, real estate can be everything you want it to be.
Dreams vs. Stats
“The business world often gets caught up in facts and figures; and while the details and data are important, the ability to dream, conceptualize and innovate is what sets the successful and the unsuccessful apart.” - Richard Branson
In real estate, we can throw more hours into our work, do more open houses, work more weekends, and add more people to our team. We can do the work, and it will likely increase our numbers because real estate is like that, but is that what you REALLY want out of your business?
The Stress of Being Tethered to Your Business
Feeling like you're constantly on call in your real estate business can be emotionally draining and hamper your productivity. Have you ever feared the whole operation would collapse if you took a real break? Or felt like you're the only one who can keep everything moving, juggling tasks and putting in marathon hours? This scenario is neither sustainable nor scalable.
5 Tips for Breaking Up With a Real Estate Client Gracefully
One of the most common coaching questions I get is how do I stop working with a client and whether it is ok to not want to work with certain clients.
Collaboration Over Competition
A few agents in my local market and a handful of clients asked me why I launched RG+CO. and why I didn’t just open my own brokerage or if I’m worried about “selling my secrets” to the competition. I have loved each of these conversations for so many reasons. Here's the truth: I found my perfect fit! I so clearly see that my entire real estate career led me to RG + CO.
Building a Business vs. Doing the Job
There's a breed of agent who thrives on the core aspects of real estate – exceptional client service, focused marketing, and a strong network. They may not be interested in building a team or expanding their reach geographically, but within their chosen niche, they're absolute masters.
Real Estate Commissions Have Always Been Negotiable
Let's talk about commissions and how we present the topic to our clients. The internet and social media have been buzzing about all of the recent settlements. First, we knew it was coming, so let's lean into it. The media will sensationalize anything they can. It is our job to explain our value, services and market to our clients.
Presenting Options to Buyers + Sellers
If we could net you fair market value for your home, would paying a finders fee to an agent that brought us a qualified buyer willing to pay your price and meet your terms make sense? If so, I suggest offering a portion of the total commission to that agent. Being open to this does not mean that every offer presented to you will include the payment of the BAC. This will simply be a term that we negotiate in the offer just as we negotiate price and repairs.
Not a Door Opener
In 2023 we opened plenty of doors but access to homes is not where our value lies. Recent changes in our industry will not change how we advocate for our buyers. In fact, buyers will seek out better representation as they develop a better understanding of what to look for in an agent.
What Stepping Outside of Our Comfort Zone Looks Like
The fear of making a mistake or, worse, failing often paralyzes people into inaction. Great things don't happen by chance, they happen by change and often a heck of a lot of work! I've been stretching myself in so many ways this year. Have I made mistakes, absolutely! Have I had a ton of fun exploring new ways to show up better for my family and clients? More than I could have ever imagined. Stagnation is a terrible place to be.
Systematize First, Hire + Scale Later
So busy, you can't keep up? Thinking it might be time to hire? Maybe you already have someone you are working with. TRUTH: Hiring is NOT a shortcut to efficiency. In fact, it can be a recipe for disaster if you don’t have structure in place first. Why? Because you are the coach, and your selected players need your direction.
4 Things Every Buyer + Seller Should Know
We Take a Partnership Approach- The real estate process involves a significant investment of time and resources for both clients and agents. We interview potential clients as much as they interview us.