You’re Not Behind—You Might Just Be Building Differently

Feeling a little vulnerable here—might delete later.

I did it! I built a $100M real estate business.

Seven figures in revenue. It was the goal that I set. I hit it and then realized it probably wasn’t what I wanted at all. I was working with people I didn’t want to spend time with. Doing shit that didn’t really matter to me. Although I had set boundaries that I was pretty good at keeping, my work still consumed me. I spent a lot of time thinking about what was next.

Real estate is a pretty high octane sport. I spent a lot of time wondering how sustainable my business was and what retirement looked like. I knew where I was in my business wasn’t going to get me where I really wanted to go despite the volume, despite the money.

So, I blew it all up!

Not because it was broken. But because I was and because I knew it wasn’t going to serve my goals long term. People said I was crazy. Admittedly, I’ve sort of thought the same over the last 18 months. I took a huge leap. 

I moved brokerages. Twice actually. Sat in a lot of new rooms, which was equally exciting and terrifying. Here is what I quickly realized. I was finally in a brokerage (@REAL) full of innovators and executors- many half my age! Mad talent, grit, and strategy. Everyone all around me is not just casually building businesses. These people are building big ass legacies. And me? Honestly, I showed up with a bit of a shaky voice, eyes wide open, a little intimidated, but with such a strong conviction that I was going to rebuild in a completely different way.

Entrepreneurship is hard.

It’s scary. It’s expensive. It takes a hell of a lot of guts, a ton of pivots, an unwavering desire, a little craziness, and drive not to give up. I was down for all of it! Doesn’t mean there weren’t tears, fears, regret, and uncertainty. 

I wanted to build something smarter, slower, saner. Something that didn’t demand my entire life or identity in exchange for income. By the way, you can do that in real estate!  

I want to help agents skip the burnout and go straight to the good stuff.

I started over. Built a coaching business from scratch. Reshaped my team. The spreadsheet of projections wasn’t the driver. The deep knowing that helping others build sustainable, profitable, life-giving businesses—was worth it.  

I still want big things. I’m always building. I’m still working crazy hours editing, refining, learning. But my end goal looks really different. I don’t care about production numbers. I care about alignment, I care about profitability. I care about building something that can outlast me. I care about building smarter.

Through the “hard” I see the goal post. I can see the difference in what I’ve built today versus what I built 5 years ago. I’ve redefined what success looks like to me and leaned into how I want to live, and am building a business that fits around that. That’s one of the greatest parts of being an entrepreneur. You get to write your own playbook. 

If you’re out there chasing big goals and wondering if you’re allowed to want slower mornings, deeper impact, and a business that doesn’t bulldoze your life… You are. If you’re wondering if you can have it all without sacrificing it all. You can! If you’re wondering if getting there is easy. It’s not. If you’re wondering if the struggle is worth it. It is. 

Wherever you are, you’re not behind. You might just be building differently. 

Maybe you’re exactly where you’re meant to be! Embrace it and don’t lose site of the vision!